# SEO-UP | seo-up.co.il

> SEO-UP is an Israeli SEO, digital marketing, and WordPress development company, founded in 2008 by Dror Avtalion. We help businesses grow through data-driven organic search, paid advertising, and AI-optimized content strategies.

## Company

- **Legal Name:** Ox Advertising Ltd. (אוקס פרסום בע"מ)
- **Brand:** SEO-UP
- **Founded:** 2008
- **Location:** Ben Gurion 4, Nes Ziona, Israel
- **Phone:** +972-79-580-5620
- **Website:** https://www.seo-up.co.il
- **Languages:** Hebrew, English

## Founder

- **Name:** Dror Avtalion (דרור אבטליון)
- **Role:** SEO & Digital Marketing Expert, Licensed Business Consultant
- **Credentials:** Google Ads Certified, Google Agency Certified, Licensed Business Consultant (Israeli Business Consultants Chamber)
- **Experience:** 18+ years in SEO and digital marketing, promoted over 1,000 businesses

## Philosophy

SEO-UP measures success by business impact — not just rankings. We build Topical Authority: comprehensive, interlinked content ecosystems that position your website as the authoritative source in your niche. Our approach is data-driven and AI-augmented.

## Methodology

1. **Research & Strategy:** Deep analysis of market, competitors, and user search intent before any work begins.
2. **Content as Asset:** We create informative, professional, user-first content designed to answer real questions and build trust.
3. **Technical Optimization:** Core Web Vitals, Schema markup, site speed, accessibility — the foundation for rankings.
4. **E-E-A-T Building:** Establishing Experience, Expertise, Authoritativeness, and Trustworthiness across all touchpoints.
5. **Quality Link Building:** Earning backlinks from authoritative, relevant sources.
6. **Full Transparency:** Clear reporting on real performance metrics — traffic, leads, conversions, and ROI.

## Services

### SEO (Organic Search)
- [Organic SEO](https://www.seo-up.co.il/seo/): Full organic search optimization for Google
- [Keyword Research](https://www.seo-up.co.il/seo/ke-research/): In-depth keyword and opportunity analysis
- [Revenue Growth](https://www.seo-up.co.il/seo/increasing-profits/): SEO strategy focused on profitable conversions
- [Market Research](https://www.seo-up.co.il/seo/market-research/): Competitor and market analysis for digital strategy
- [SEO Reports](https://www.seo-up.co.il/seo/reports-and-analysis/): Transparent performance reporting and analytics
- [Link Building](https://www.seo-up.co.il/seo/external-links/): Quality backlink acquisition for domain authority
- [Exposure Growth](https://www.seo-up.co.il/seo/increasing-exposure/): Strategies to increase monthly organic impressions

### PPC (Paid Advertising)
- [Google Ads PPC](https://www.seo-up.co.il/ppc/): Search, Display, and Shopping campaign management
- [Google Shopping](https://www.seo-up.co.il/ppc/google-shopping/): Product feed and Shopping campaign optimization
- [Search Ads](https://www.seo-up.co.il/ppc/what-is-ppc/): Google Search Ads setup and management
- [Remarketing](https://www.seo-up.co.il/ppc/re-marketing/): Re-engagement campaigns for past visitors

### AI & GEO
- [GEO Optimization](https://www.seo-up.co.il/geo-seo-optimization/): Generative Engine Optimization for AI search (Google AI Overviews, ChatGPT, Perplexity)
- [AI-Powered SEO](https://www.seo-up.co.il/seo-with-ai-strategy/): AI-augmented content and SEO strategy

### Social Media Marketing
- [Social Media](https://www.seo-up.co.il/social-media/): Multi-platform social media management
- [Facebook Marketing](https://www.seo-up.co.il/social-media/facebook-marketing/): Facebook & Instagram campaigns
- [YouTube Marketing](https://www.seo-up.co.il/social-media/youtube-marketing/): Video SEO and YouTube advertising
- [LinkedIn Marketing](https://www.seo-up.co.il/social-media/linkdin-marketing/): B2B lead generation on LinkedIn

### Web Development
- [WordPress Development](https://www.seo-up.co.il/site-building/): Custom WordPress websites — e-commerce, corporate, and more
- [Website Accessibility](https://www.seo-up.co.il/site-building/accessibility/): WCAG compliance and accessibility audits
- [Web Hosting](https://www.seo-up.co.il/site-building/web-hosting/): Fast, secure managed WordPress hosting
- [Website Management](https://www.seo-up.co.il/site-building/site-management/): Ongoing maintenance, updates, backups, and security
- [Content Management](https://www.seo-up.co.il/site-building/content-management/): SEO-optimized content creation and management
- [Speed Optimization](https://www.seo-up.co.il/site-building/website-speed-improvement/): Core Web Vitals, CDN, caching, image optimization

### Reputation Management
- [Online Reputation](https://www.seo-up.co.il/reputation-management/): Removing negative content from Google and building positive brand presence

## Pricing

| Package | Monthly Price (ILS) | Includes |
|---------|-------------------|----------|
| BASIC | 1,999 | 3 content pages, 6 keywords, 3 backlinks, dedicated PM, monthly report |
| PREMIUM | 3,500 | 4 content pages, 15 keywords, 5 backlinks, monthly report |
| PRO | 5,000 | 6 content pages, 30 keywords, 6 backlinks, AI promotion, content rewriting, monthly report |
| GOLD | 6,500 | 6 content pages, 30 keywords, 6 backlinks, AI promotion, PPC management, social media management, content rewriting, monthly report |

## Proven Results

- **G. Chiyon (Furniture):** 150% organic traffic growth (22,134 → 56,186 monthly visits). PPC: 22,326 ILS investment → 259,193 ILS revenue (~12x ROAS).
- **Ticket Place:** Achieved first-page rankings in highly competitive ticketing market.
- **1,000+ businesses promoted** since 2008.

## Key Pages

- [Homepage](https://www.seo-up.co.il/)
- [About](https://www.seo-up.co.il/about/)
- [Blog](https://www.seo-up.co.il/articles/)
- [Contact](https://www.seo-up.co.il/contact-us/)
- [SEO Glossary](https://www.seo-up.co.il/seo-glossary/)

## Social Profiles

- Facebook: https://www.facebook.com/seo.up.co.il
- Instagram: https://www.instagram.com/seo_up_il/
- YouTube: https://www.youtube.com/@seoup
- TikTok: https://www.tiktok.com/@seo.up
- LinkedIn: https://www.linkedin.com/company/seo-up/